Expert Gum Care Diagnostic App

Client: Darlie
Released April 7 2017

The Brief

Gum health is a relatively unknown topic and is mostly ignored. How do we bring this issue to light while also educating the target market of a new product’s relevance?

The Solution

We created an easy to use diagnostic quiz that allowed users to do a simple assessment of their gum health. By answering questions, users were able to discern the need for the product. At the end of the quiz, they were given product samples and free consultations at partner dentists.